ABR® Designation
The overall goals are to educate and prepare buyer's reps to provide the kind of service and fidelity to buyers that sellers have always enjoyed, and to offer methods for building your buyer representation business.
Expanding Housing Opportunities
Designations & Certifications:
Format: Classroom
Expanding Housing Opportunities (EHO) is a course designed to educate real estate professionals on the range of affordable housing opportunities and clients seeking them.
Pricing Strategies: Mastering the CMA
In the one-day Pricing Strategies: Mastering the CMA course, learn how to select appropriate comparables and make accurate adjustments, guide sellers and buyers through the details of comparative marketing analyses (CMAs) and the underlying pricing principles that inform them, and interact effectively with appraisers.
RENE Certification
This new 2-day Course is an interactive experience to help negotiators elevate their game! The course examines all types of negotiation formats and methods so that today's negotiators can play the game to win. A full spectrum of tips, tools, techniques and advantages are provided so that negotiators can provide effective results for their client. The second day of the course focuses on real-world field scenarios to help negotiators apply the power tools, techniques and tactics learned on the first day. Understanding the tactics and techniques is one thing, but learning how to recognize them being done and using them effectively requires practice. These field scenarios provide the foundational experience and practice negotiators need to master so they can effectively advocate for their clients.
Employer-Assisted Housing
Topics: Business Building,
Business Planning,
Buyer Representation,
Diversity,
Fair Housing,
Lead Generation,
Networking Referrals,
Niche Marketing,
Relocation,
Residential Real Estate,
Strategic Planning,
Training Designations & Certifications:
Format: Classroom
This course will empower you to expand your outreach in your community, teach you how to find resources and partners, and plan initiatives to contribute to a vibrant community. You will learn how to work with local employers to discuss employer-assisted housing (EAH), EAH's benefits, and three options employers can implement to help their employees become homeowners or afford a home close to work.
Military Relocation Professional Certification Core Course
The goal of Military Relocation Professional Certification Core Course is to educate real estate professionals about working with current and former military service members to find the housing solutions that best suit their needs as sellers or buyers and take full advantage of military benefits and support. Students will learn how to provide the real estate services at any stage in the service member's military career that meet the needs of this niche market and win future referrals.
Green Day 1: The Resource-Efficient Home - Retrofits, Remodels, Renovations, and New Home Construction
Resource-Efficient Home: Retrofits, Remodels, Renovations, and New Home Construction covers the distinguishing characteristics that make a home resource thrifty. The course looks at why consumer demand for these homes is increasing and how both the homes and consumer expectations impact the market. The course prepares real estate professionals to provide advice and sources of information to help homeowners improve the resource efficiency of their homes from low-cost fixes and DIY projects to retrofitting and replacing systems to big -budget remodeling projects. The course also looks at constructing a new, resource-efficient home and the value that real estate professionals can bring to the design and build team.
Seniors Real Estate Specialist (SRES®) Designation Course
The SRES® Designation course seeks to instill knowledge and understanding of and empathy for 50+ real estate clients and customers. Develop the business building skills and resources needed for specialization in the 50+ real estate market.
Green Day 2: Representing Buyers and Sellers of Resource Efficient Homes
Why All Clients Are Green and How to Represent Them, the second course in the designation program sequence, focuses on applying your knowledge of resource-efficient, smart, and certified homes and adapting your core real estate skills to build business success in the niche market for resource-efficient homes.
e-PRO® Certification Course
Format: Classroom
NAR's e-PRO® certification program helps REALTORS® learn how to leverage digital marketing theory and technologies in their day- to-day marketing efforts while protecting client information.
Students will learn how to utilize advanced marketing tools and techniques including customer relationship management (CRM) systems, search engine marketing (SEM), search engine optimization (SEO), and social media to connect with customers.
Students will also learn the importance of data privacy, the laws in place, and how to implement best practices as outlined by the Federal Trade Commission to protect client information from a data breach.
Completion of this course will provide students with practical takeaways that can immediately be implemented to drive business and increase client confidence and trust.
Short Sales and Foreclosures
For many real estate professionals, short sales and foreclosures represent the new 'traditional' real estate transaction. Knowing how to maneuver the complexities of short sales as well as how to identify the distinct real estate opportunities in foreclosure are not merely good skills to have in today's market?they are critical.
Marketing Strategies that Deliver Results
Format: Classroom
This one-day course explores both traditional and cutting edge strategies to strengthen the real estate professional's marketing effortsand take them to the next level.
Marketing Strategy & Lead Generation
Format: Classroom
This one-day course explores both traditional and cuttingedge strategies to strengthen the real estate professional's marketing effortsand take them to the next level.
Buyers by Generation: Success in Every Segment
Students will examine the characteristics of these home buying generations and evaluate their expectations (expectations of the agent and the transaction) as well as communication preferences. As a turnkey resource, this course offers generation-specific marketing tools, networking tips, scripts, and counseling strategies to help real estate professionals formalize their agency relationships.
New-Home Construction and Buyer Representation - Professionals, Product, Process
This one-day course provides buyer's representatives with the product knowledge and increased confidence to make new-home construction a win-win transaction for buyer clients.
Corporate Relocation: The Next Move
Corporation Relocation: The Next Move provides students with knowledge of the corporate relocation landscape that can be applied to help them recognize and take advantage of business opportunities, as well as, create methods for developing a relocation real estate niche, deliver positive results for all transaction stakeholders, and gain valuable referrals.
Mortgage and Finance for Real Estate Professionals
Format: Classroom
The REBAC course will teach you how to guide your buyers through the mortgage preapproval process by, for example, creating a mortgage application checklist with all of the documents they'll need. The course also covers resources for addressing low credit scores, alternative financing options like first-time homebuyer assistance or low down payment programs, and how to avoid the most common mortgage sticking points in a transaction. For example, the mortgage preapproval?not just prequalification?has become key for buyers competing against multiple offers in today's market.
